The Scheduling Institute
New Patients Now Blog
Your 5-Star Reputation Doesn’t Matter If No One Answers the Phone
Most dentists believe they deliver a great patient experience: Beautiful Office, Great Reviews, Strong Clinical Care. But here’s the question almost no one asks: Does your scheduling experience match your clinical standards? In a recent episode of New Patients...
The New Patient Baseline Most Practices Never Set (And Why It Costs Them Growth)
Most private practices don’t struggle because they lack ambition. They struggle because their new patient goals aren’t anchored to reality. Every year starts the same way: more new patients, more growth, more momentum. But without a clearly defined new patient...
The Hidden Cost of Being “Practice-Centric” in a Patient-First World
Most healthcare practices would describe themselves as patient-centric. But if you observe how patients actually move through the system — from scheduling to follow-up — a different story often emerges. What patients experience isn’t shaped by...
The Art of Accountability: How to Lead Your Team to Higher Performance
In Episode 14 of the New Patients Now Podcast, Flint Geier breaks down one of the most critical — and most misunderstood — leadership skills: accountability. Whether you lead a large team, a small practice, or you’re working to improve your own habits, this episode...
Production-First Growth: Turning Marketing Into Real Patients
Why Most Marketing Fails Private Practices If you’ve ever felt like your marketing dollars disappear into a black hole, you’re not alone. Many private practice owners jump from one agency to another, chasing “magic bullet” promises—only to get the same...
How Systems and Training Fuel Exponential Growth in Private Practices
Running a private practice isn’t just about clinical excellence. Whether you’re a dentist, orthodontist, cosmetic surgeon, or pediatric specialist, the difference between a flatlining practice and a thriving one often comes down to less obvious game-changers:...
Stop Flatlining—Why Your Practice Isn’t Growing (And How to Fix It Now)
Let’s be blunt. If your practice is flat—or worse, shrinking—it’s not the economy or insurance. It’s that your systems are weak. Period. That’s the reality Dr. Brian Rochford and Dr. Jeff Goldberg described on New Patients Now. Both thought their teams “knew what...
How to Make a $2,500 First Impression on Every New Patient Call
How to Make a $2,500 First Impression on Every New Patient Call Why Your Front Desk Team is Your Most Valuable Marketing Investment Why New Patient Calls Are Your Most Profitable Moment Every time your phone rings, a patient with a need is on the other end — and...
7 Costly Mistakes That Are Killing Your New Patient Phone Calls (And How to Fix Them)
If you run a private practice, you already know how hard it is to get the phone to ring with new patients. You invest in marketing, you work on your online reputation, and you fight tooth and nail to compete in a saturated local market. So why are some practices...
How to Improve the Patient Experience with Technology (Without Wasting Money)
In today’s competitive private practice market, technology isn’t a luxury—it’s an expectation. Patients, especially those under 40, want digital communication, convenient scheduling, and a frictionless experience from the moment they contact your office. But here’s...









